According to a recent survey 87% of small business owners say their business was affected by Coronvirus. There will be a lot of businesses that will not be able to open back up. If your business is one that is fortunate enough to open up there will more than likely be guidelines to follow. There will also be many other businesses looking to catch the attention of customers that have not been able to get out in a while. You must be prepared for both.
First you should have an advertising strategy that is not only creative but can catch the attention of customers with a compelling and time sensitive offer. This could allow you to stand out while giving the customer an incentive to come see you sooner rather than later.
Next you should make sure you have all the necessary equipment lined up to open back up. This could include facemasks, gloves, cleaners, hand sanitizers and floor markers. This is an important step as many local guidelines will be in place to keep everyone safe.
Last, you should think about what your customer will be looking for and get that product in stock. Also, you must make sure you have the staff on hand to take care of the customer as well.
Many businesses have never been through something like this before. There will be adjustments going forward but with the right planning your business will be able to come through this and thrive.
Pitch Digital Media is a family owned digital ad network located in Fayetteville, North Carolina. Pitch now has screens in locations across North Carolina with plans to expand in the coming months. Our focus is on developing the most effective technology solutions while developing notch design.
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